costs of app development
How much does it
cost to develop a
mobile app?
first thing’s first:
good idea!
You’re doing the right thing: The average
Brit has 95 apps on their phone.
The average customer spends 3 hours a day
using mobile apps
Companies utilising mobile apps are 360%
more valuable on average*
*Sources from App Annie
so, what kind of
app are you after?
Below are 3 examples of different apps and
the rough costs of app development.
The Bluebird
A lightweight app which shows
information, for example:
A weather app
API integration
Perform search
Display item details
Your branding at your
customers finger tips.
The Eagle
A mid-range app which is more
interactive, for example:
A running app
In-app purchases
Connect phone hardware e.g. GPS
Push notifications
Compatible with tablets and wearables
The Albatross
A heavyweight app which handles large
amounts of media, for example:
A video streaming app
Custom UI and animation
Heavy load
Encrypted Bespoke front
and back end.
From £5,000
From £10,000
From £30,000
so, what kind of
app are you after?
Below are 3 examples of different apps and the rough costs of app development.
The Bluebird
A lightweight app which shows
information, for example:
A weather app
API integration
Perform search
Display item details
Your branding at your
customers finger tips.
From £5,000
The Eagle
A mid-range app which is more
interactive, for example:
A running app
In-app purchases
Connect phone hardware e.g. GPS
Push notifications
Compatible with tablets and wearables
From £10,000
The Albatross
A heavyweight app which handles large
amounts of media, for example:
A video streaming app
Custom UI and animation
Heavy load
Encrypted Bespoke front
and back end.
From £30,000
Things to consider
when estimating
the cost
As you have seen in the examples above, the cost of your app depends on the features.
Below we will highlight some examples of features you may require.
If you can understand what features you need, then you will have
a better understanding for the costs of app development.
Application features
Below are 6 example features that will impact the end-user. (the people using your app)
Pick your features wisely, as this affects the costs of app development. Don’t worry,
there are a lot more than 6 features available, we can help you pick the right ones.
Push notifications
Grab customers’ attention,
send offers, or re-engage
with existing customers.
Location Services
Show relevant information,
save time, or promote local
events.
In-app purchases
Make buying immediate
resulting in higher
volume of sales.
QR code reading
Scan a code for a shortcut to
content.
Custom animations
Making the app easier
and more engaging
to use
Android, Apple or Both?
Which phones does
your app need
to work on?
Back-end Features
These are features that impact how well your app will work.
Remove important features from this list and you will reduce
the price of your project, but it will impact how well your
app will feel and work.
API integrations
Meaning: App talks to
systems you currently use
Admin portal
Meaning: A portal to edit
content, or update the app.
Data processing
Meaning: Capturing of app
usage and reporting.
Ongoing features
These are features that impact the ongoing price of your mobile app.
It is important to understand that there is not only the upfront cost of
app development, but ongoing ones as well. Depending on the app
you would like to make, affects the ongoing price.
Cloud hosting
Meaning: Storing app
information safety.
Maintenance
Meaning: Keep up to date
with modern technology
Publisher costs
Meaning: Payments for
being on the app store.
So, you have a rough idea for the costs of app development:
Now what?
We have built a simple guide of 5 decisions you must make before building a mobile app. Download our free pdf below so you can prevent unexpected costs and mistakes when building your own mobile app.
