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Looking for a simple answer?
For an accurate quote…

costs of app development

How much does it
cost to develop a
mobile app?

first thing’s first:
good idea!

Curvey arrow 4
Pricing asset of the number 95

You’re doing the right thing: The average
Brit has 95 apps on their phone.

Pricing asset of the number 3

The average customer spends 3 hours a day
using mobile apps

Pricing asset of the number 360%

Companies utilising mobile apps are 360%
more valuable on average*

*Sources from App Annie

Curvey arrow 3

so, what kind of
app are you after?

Below are 3 examples of different apps and
the rough costs of app development.

Blue Bird

The Bluebird

A lightweight app which shows
information, for example:

A weather app

API integration

Perform search

Display item details

Your branding at your
customers finger tips.

Blue Eagle

The Eagle

A mid-range app which is more
interactive, for example:

A running app

In-app purchases

Connect phone hardware e.g. GPS

Push notifications

Compatible with tablets and wearables

Orange Albatros

The Albatross

A heavyweight app which handles large
amounts of media, for example:

A video streaming app

Custom UI and animation

Heavy load

Encrypted Bespoke front
and back end.

From £5,000

From £10,000

From £30,000

so, what kind of
app are you after?

Below are 3 examples of different apps and the rough costs of app development.

Blue Bird

The Bluebird

A lightweight app which shows
information, for example:

A weather app

API integration

Perform search

Display item details

Your branding at your
customers finger tips.

From £5,000

Blue Eagle

The Eagle

A mid-range app which is more
interactive, for example:

A running app

In-app purchases

Connect phone hardware e.g. GPS

Push notifications

Compatible with tablets and wearables

From £10,000

Orange Albatros

The Albatross

A heavyweight app which handles large
amounts of media, for example:

A video streaming app

Custom UI and animation

Heavy load

Encrypted Bespoke front
and back end.

From £30,000

Things to consider
when estimating
the cost

As you have seen in the examples above, the cost of your app depends on the features.
Below we will highlight some examples of features you may require.
If you can understand what features you need, then you will have
a better understanding for the costs of app development.

Blue Sparrow Apps white half logo

Application features

Below are 6 example features that will impact the end-user. (the people using your app)
Pick your features wisely, as this affects the costs of app development. Don’t worry,
there are a lot more than 6 features available, we can help you pick the right ones.

Push icon to show features that affect the costs of app development

Push notifications

Grab customers’ attention,
send offers, or re-engage
with existing customers.

Location icon to show features that affect the costs of app development

Location Services

Show relevant information,
save time, or promote local
events.

In app purchases icon to show features that affect the costs of app development

In-app purchases

Make buying immediate
resulting in higher
volume of sales.

QR Code icon to show features that affect the costs of app development

QR code reading

Scan a code for a shortcut to
content.

Animations icon to show features that affect the costs of app development

Custom animations

Making the app easier
and more engaging
to use

Apple icon to show features that affect the costs of app development

Android, Apple or Both?

Which phones does
your app need
to work on?

Back-end Features

These are features that impact how well your app will work.
Remove important features from this list and you will reduce
the price of your project, but it will impact how well your
app will feel and work.

API icon to show features that affect the costs of app development

API integrations

Meaning: App talks to
systems you currently use

Admin icon to show features that affect the costs of app development

Admin portal

Meaning: A portal to edit
content, or update the app.

Data icon to show features that affect the costs of app development

Data processing

Meaning: Capturing of app
usage and reporting.

Ongoing features

These are features that impact the ongoing price of your mobile app.
It is important to understand that there is not only the upfront cost of
app development, but ongoing ones as well. Depending on the app
you would like to make, affects the ongoing price.

Cloud icon to show features that affect the costs of app development

Cloud hosting

Meaning: Storing app
information safety.

Maintenance icon to show features that affect the costs of app development

Maintenance

Meaning: Keep up to date
with modern technology

Publisher icon to show features that affect the costs of app development

Publisher costs

Meaning: Payments for
being on the app store.

So, you have a rough idea for the costs of app development:
Now what?

We have built a simple guide of 5 decisions you must make before building a mobile app. Download our free pdf below so you can prevent unexpected costs and mistakes when building your own mobile app.

booklet PDF download saying 5 decisions you must make before building a mobile app

Download our guide to
prevent unexpected
costs and mistakes.

ready to turn your idea into a solution?